Market Insights Trends in Pender County: What You Should Know in 2025
For buyers, sellers and investors evaluating Pender County real estate

Pender County continues to shift toward a more balanced market in 2025. With rising inventory, longer days on market and moderating prices, the landscape is changing for all segments of buyers, sellers and investors. Aspyre Realty Group tracks these transitions to help clients make informed, data-backed decisions.

Inventory Growth Increasing Buyer Choices
Active listings in Pender County have increased significantly over the past year, rising by more than 50 % at certain points. New listings have grown by more than 30 %, creating a wider selection for buyers across Surf City, Hampstead and Burgaw. With supply nearing 4 months in some recent reporting periods, the county is moving away from a tight seller’s market toward conditions that favor negotiation.

Moderating Prices Reflect a More Balanced Environment
Median sale prices have fluctuated between the mid-$390,000s and mid-$470,000s depending on the reporting month. Year-over-year price trends show a mix of slight increases in some segments and modest decreases in others, indicating that rapid appreciation has cooled. The result is a more predictable pricing environment that benefits both buyers seeking value and sellers pricing strategically.

Longer Days on Market Changing Seller Strategy
Homes in Pender County have averaged between 40 and 65 days on market in 2025, depending on location and property condition. This is notably longer than the fast-paced years that followed 2020. Sellers now benefit from strong preparation — clean presentation, competitive pricing and effective marketing — to stand out against rising competition.

Coastal and Lifestyle-Driven Areas Remain Strong
Despite broader normalization, coastal communities continue to perform well. Surf City and Topsail-area homes maintain steady demand, especially those offering water access or walkability. Many listings in these pockets still close close to list price, and buyers prioritize lifestyle features like outdoor space, proximity to recreation and modern updates.

Investor Opportunities Expanding
Investors are finding more options thanks to increased inventory and slower price acceleration. Long-term rentals around Hampstead and Rocky Point remain strong due to population growth and proximity to Wilmington. Coastal short-term rental options continue to draw interest in permitted areas, though investors must factor in insurance and maintenance costs. Properties with value-add potential are particularly attractive in today’s balanced environment.

What These Trends Mean for 2025 Decisions

• Buyers benefit from more options and stronger negotiation power

• Sellers must focus on condition and competitive pricing to stay ahead

• Investors gain opportunities in rental corridors and lifestyle-driven submarkets

• Moderating prices bring more predictability and reduce over-competition

• Balanced conditions support informed, strategic moves for all parties

Aspyre Realty Group helps clients navigate Pender County’s changing market with a data-driven, strategic approach. These insights highlight why 2025 is an opportune year to make confident real-estate decisions across the county.