Leland’s Explosion: Why Buyers Are Crossing the Bridge to North Brunswick

For years, Leland was defined by what it was near: "Just 10 minutes from Wilmington."

In late 2025, Leland is defined by what it is: The fastest-growing independent economic engine in the Cape Fear region.

The narrative has shifted. Buyers aren't just crossing the Cape Fear Memorial Bridge for cheaper taxes or more land; they are crossing it because the lifestyle infrastructure has finally caught up to the rooftop count. With a population forecast to grow 22% by year-end, Leland is no longer a bedroom community—it’s a destination.

Here is the boots-on-the-ground reality of the "Leland Explosion" right now.

1. The Commercial "Tipping Point"

For a decade, the complaint was always the same: "I have to drive to Wilmington for everything." That era is ending. In late 2025, we are seeing a massive wave of commercial anchors breaking ground.

Savannah Branch Town Center: This is the game-changer. Located at US-17 and Lanvale Road, this development has confirmed a Publix (slated for late 2026 opening), alongside major retailers like Ulta Beauty and Marshalls. It effectively creates a "second downtown" for residents further south on Hwy 17.

The Villages at Brunswick Forest: It keeps expanding. Recent additions like Chipotle, Corning Credit Union, and a massive expansion for North Brunswick Chiropractic mean daily errands are now golf-cartable for thousands of residents.

Leland Town Center: With heavy hitters like Lowe’s Home Improvement, O2 Fitness, and Texas Roadhouse fully established, the commercial gravity has shifted. You don't cross the bridge for dinner anymore; you cross it for work or the beach.

2. The "Amenity Wars": Community Updates

The master-planned communities in Leland are in an arms race for amenities. Here is the late 2025 status check.

Compass Pointe: The headline here is Golf. The acquisition of the Compass Pointe Golf Club (and Magnolia Greens) by Heritage Golf Group has brought a new level of professional management and capital investment to the courses.

New Inventory: Watch for the newly released "North Ridge" section, offering 86 new homesites for buyers who thought they missed the boat on new construction.

Mallory Creek Plantation: The arrival of Del Webb at Mallory Creek has transformed this neighborhood.

The Status: The massive 20,000 sq. ft. clubhouse is currently under construction, promising resort-style pools and pickleball courts that rival its sister community in Riverlights. This has turned Mallory Creek from a "starter home" neighborhood into a multi-generational hub.

Brunswick Forest: Still the heavyweight champion of volume. The commercial village integration remains its strongest selling point—it feels more like a "town" than a gated community.

3. Infrastructure: Growing Pains & Gains

Explosive growth brings orange cones.

Town Hall Expansion: The massive renovation of the Leland Town Hall is active, with completion targeted for Q2 2026. This isn't just government offices; it’s about creating a civic core.

Founders Park: Formerly Municipal Park, this renovation is creating a true "Central Park" for the town, with an amphitheater and event spaces designed to host the food truck rodeos and concerts that drive local culture.

Commuter Alert: While I-140 remains the golden ticket for bypassing Wilmington traffic, be aware of the current resurfacing projects near the US-74 interchange. It’s a temporary headache for a long-term gain in connectivity.

4. The "Innovation" Factor

Leland isn't just for retirees anymore. The Leland Innovation Park (formerly the Industrial Park) is landing real jobs.

The News: The recent sale of 22 acres to NGO Holdings for a specialized manufacturing facility signals a shift toward higher-paying industrial jobs. This diversity is critical for property values, ensuring the local economy isn't 100% dependent on service workers and retirees.

The Bottom Line

Leland offers something Wilmington simply cannot: Newness. New roads, new grocery stores, new clubhouses, and new inventory.

If you are tired of fighting for a 1960s ranch in Wilmington that needs $50k in renovations, Leland is the answer. You get a 2025-built home, lower taxes, and a brand-new Publix coming down the street.

At Aspyre Realty Group, we know the difference between the "custom" sections of Compass Pointe and the production builder zones. We can guide you to the specific neighborhoods where the "explosion" of value is just beginning.

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