Brunswick County is defined by a striking duality: on one side, charming coastal towns with deep historic roots; on the other, some of the fastest-growing master-planned communities in the nation. For buyers, sellers, and investors, understanding how these two worlds intersect is essential to navigating one of Coastal North Carolina’s most dynamic real estate markets.

Part I: The Historic Heartbeat (Older Homes and Established Charm)

Brunswick County’s most desirable older homes are clustered in communities where history and water access have anchored property values for generations. These neighborhoods offer irreplaceable character and architectural heritage, but come with unique considerations regarding preservation and renovation.

1. Southport: The Coastal Gem

The Vibe: Southport is the centerpiece of historic coastal real estate in Brunswick County, with a protected Victorian-era downtown and a reputation as one of the most picturesque waterfront towns in the Carolinas.

The Homes: The Southport Historic District—recognized at both the local and national level—includes 161 contributing historic structures dating back to the late 1800s and early 1900s. Architectural styles range from ornate Victorian homes to timeless coastal cottages.

Key Challenge: Homes within the Local Historic District require a Certificate of Appropriateness (COA) for exterior changes. Buyers and sellers must navigate Historic Preservation Commission guidelines when modifying siding, windows, additions, and other exterior features.

2. Oak Island & Caswell Beach

The Vibe: These communities feature a mix of mid-century coastal cottages, 1960s–70s beach homes, and older structures that often serve as high-value teardown opportunities due to their location on or near the ocean.

Historic Sites: The nearby Fort Caswell Historic District and the restored Oak Island Life Saving Station add historic presence to the area, although most residential structures predate modern hurricane-resistant codes.

Part II: The 2025 Development Surge (New Construction Hotspots)

Brunswick County remains one of the fastest-growing counties in the United States, with new construction accelerating along corridors closest to Wilmington and the South Carolina border. These areas offer modern amenities, strong investor appeal, and rapid build-out timelines.

1. Leland: The Epicenter of Growth

Leland’s explosive growth is powered by its proximity to Wilmington and the convenience of the I-140 bypass. It is the county’s central hub for large-scale master-planned development.

Major Master-Planned Communities: Brunswick Forest, Compass Pointe, and nearby RiverLights continue to expand, offering resort-style amenities, golf access, and diverse floor plans.

2025 Key Developments: New phases in Indigo Preserve, Terrapin, Coastal Haven, and Del Webb Mallory Creek are expected to define the next wave of growth—particularly for 55+ active adult living. Features like pickleball courts, large clubhouses, and community pools drive significant buyer demand.

Buyer Appeal: Leland offers modern amenities, competitive pricing, and a 15–25 minute commute to Downtown Wilmington, making it one of the most desirable suburban markets in Coastal NC.

2. The South/West Corridor (Shallotte, Calabash, Ocean Isle)

New development extends aggressively toward the South Carolina line, targeting retirees, vacation-home buyers, and investors.

Shallotte/Supply: Communities such as Saltgrass Landing and Ocean Pointe are delivering high volumes of production-built single-family homes and townhomes—ideal for buyers seeking value and low-maintenance living.

Calabash/Sunset Beach: Popular with active adults, neighborhoods like Coastal Club of the Carolinas and Seaside Palms offer strong appeal due to proximity to the Intracoastal Waterway and the Grand Strand.

Major Projects: Large-scale proposals like Midway Landing—a planned 3,600-home development near Oak Island—are poised to reshape the central coast’s residential landscape.

Aspyre Realty Group: Your Guide to the Evolving Market

Whether your ideal home is a historic Southport cottage or a turn-key new build in Leland, Brunswick County’s dual nature demands a strategy tailored to your goals. Understanding how preservation rules, new construction trends, and long-term growth patterns intersect is crucial for making informed decisions.

At Aspyre Realty Group, we track rezoning activity, monitor new home inventory from builders across the region, and analyze infrastructure plans. With this insight, we help buyers and investors confidently navigate Brunswick County’s historic charm and rapid development alike.